We design places based in

identity, memory and community

to inspire belonging.

From residential designs to urban masterplans.

We bring spaces and people together, fostering belonging

and shaping identity.

Featured

Instead of focusing on attracting more people to the shopping mall during peak hours, the New Retail model seeks additional reasons for visitors to spend more time within the mall complex by providing customers with mixed-use spaces beyond shopping, hybridizing the model.

Nowadays, we not only consume products, but also use services and facilities that we might not have at home. This trend has created an additional stream of income, turning the shopping mall into a new kind of destination space.

This prism of light serves as the “universal connector” between the theatre and the casino. With a structure that links all the levels of one building to the other, it houses the shared vertical core, featuring a panoramic elevator and an illuminated staircase, and opens on the first floor onto Insa Street with a new entrance facing the main road. This space plays a central role in resolving the functional dialogue between the buildings, enabling them to function as a unified and fluid organism.

Elegant spaces accompanied by a color palette that gives them a unique character; within this atmosphere, the aim is to create a sense of comfort for users by harmoniously combining high-quality materials and spaces that reflect the Meliá Group’s distinctive identity.

We translate the values of excellence, innovation and high performance into modern and inspiring spaces; the transparency between spaces characterizes the new offices allowing to promote a work environment where all can be more connected without forgetting the specific needs in more private moments.

The commercial space as a neighborhood experience. People want to be in spaces that represent who they are. Like every other generation, new consumers are looking for change, but they haven’t lost the nostalgia for the things they grew up with. Retail tends to look the same no matter where you go, while shoppers are increasingly asking for spaces that reflect local character and meet their needs through design. 

At the core of this project lies a versatile space that seamlessly blends the kitchen with an event area, conceived to enhance both community engagement and productivity. From the outset, we guided Digital Value through a strategic evaluation of potential locations, ensuring that the chosen space not only met their current needs but also embodied their vision for the future. 

To build or design spaces for communities means understanding their context and unique characteristics. Our passion for deep analysis, physical and demographic, along with our knowledge of a place’s memory and identity and that of its community, allows us to find a guiding idea that is connected to that collective identity and enables us to create something meaningful for the people who are part of it.

Cabana approaches this project through the concept of Synergy. In this intervention, we have programmed this mixed-use center as a connected whole, breaking down the elements into a porous layout where courtyards, scenes, corridors, terraces, and viewpoints flow into one another. Without losing sight of the objective, a new isotropic space emerges.

The materiality of the proyect is designed with a strategy aimed at “suggesting and seducing” from afar, deliberately avoiding any sense of homey familiarity. The design envisions a more intricate space, meant to stimulate and challenge visitors through bold, unconventional choices.

A New Paradigm

Instead of focusing on attracting more people to the shopping mall during peak hours, the New Retail model seeks additional reasons for visitors to spend more time within the mall complex by providing customers with mixed-use spaces beyond shopping, hybridizing the model.

Nowadays, we not only consume products, but also use services and facilities that we might not have at home. This trend has created an additional stream of income, turning the shopping mall into a new kind of destination space.

Project Identity

This prism of light serves as the “universal connector” between the theatre and the casino. With a structure that links all the levels of one building to the other, it houses the shared vertical core, featuring a panoramic elevator and an illuminated staircase, and opens on the first floor onto Insa Street with a new entrance facing the main road. This space plays a central role in resolving the functional dialogue between the buildings, enabling them to function as a unified and fluid organism.

Mean to Belong

To build or design spaces for communities means understanding their context and unique characteristics. Our passion for deep analysis, physical and demographic, along with our knowledge of a place’s memory and identity and that of its community, allows us to find a guiding idea that is connected to that collective identity and enables us to create something meaningful for the people who are part of it.

We design purposeful architecture, from bespoke residential projects to large-scale urban developments rooted in place and shaped by people.

Clients

Hybridizing the model

Cabana approaches this project through the concept of Synergy. In this intervention, we have programmed this mixed-use center as a connected whole, breaking down the elements into a porous layout where courtyards, scenes, corridors, terraces, and viewpoints flow into one another. Without losing sight of the objective, a new isotropic space emerges.

Future of work

At the core of this project lies a versatile space that seamlessly blends the kitchen with an event area, conceived to enhance both community engagement and productivity. From the outset, we guided Digital Value through a strategic evaluation of potential locations, ensuring that the chosen space not only met their current needs but also embodied their vision for the future. 

Local Narrative

The commercial space as a neighborhood experience. People want to be in spaces that represent who they are. Like every other generation, new consumers are looking for change, but they haven’t lost the nostalgia for the things they grew up with. Retail tends to look the same no matter where you go, while shoppers are increasingly asking for spaces that reflect local character and meet their needs through design. 

The New Retail model seeks additional reasons for visitors to spend more time within the mall by providing customers with mixed-use spaces beyond shopping.

Retail is evolving toward spaces that foster emotional connection and community, where users feel truly seen and included.

In our process, the analysis of the asset’s previous virtues takes on special prominence. On the other hand, an exhaustive analysis of the context and the complexities of the project’s target community is carried out.

Proactively, we prioritize high-impact interventions and offer our clients both a complete picture of the intervention and a phased implementation of interventions in a Roadmap that is friendly to the processes of our professional clients.

Julián Benegasi

Partner Architect

Julián Benegasi

Partner Architect

Esteban R. Ruiz

Partner Architect

Esteban R. Ruiz

Partner Architect

Alejandro Cano

Architect Project Lead

Alejandro Cano

Architect Project Lead

Adrián Cancho

Technical Lead

Adrián Cancho

Technical Lead

Viola de Lusarreta

Design Lead

Viola de Lusarreta

Design Lead

Borja López

Strategist Lead

Borja López

Strategist Lead

Alejandro Domenech

Architect

Alejandro Domenech

Architect

Laura Domínguez

Interior Design Lead

Laura Domínguez

Interior Design Lead

Rafael Rosales

Art Director

Rafael Rosales

Art Director

Paula Ramos

Interior Designer

Paula Ramos

Interior Designer

Laura Tramblin

Architect

Laura Tramblin

Architect

Chiara Pellegrinelli

Architect

Chiara Pellegrinelli

Architect

Laura Rodríguez

BIM Architect Lead

Laura Rodríguez

BIM Architect Lead

Carolina Sáenz

Landscapper Architect

Carolina Sáenz

Landscapper Architect

Rodrigo Rica

Engineering Lead

Rodrigo Rica

Engineering Lead

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Emotional travel

The shopping center has been transformed into a meeting place for everyone, maintaining its boutique essence while offering a premium experience. A perfect synergy has been created between the urban character of Seville and the dynamism of a modern commercial space. 

Cultural Values

We translate the values of excellence, innovation and high performance into modern and inspiring spaces; the transparency between spaces characterizes the new offices allowing to promote a work environment where all can be more connected without forgetting the specific needs in more private moments.

Valuing the family

The materiality of the proyect is designed with a strategy aimed at “suggesting and seducing” from afar, deliberately avoiding any sense of homey familiarity. The design envisions a more intricate space, meant to stimulate and challenge visitors through bold, unconventional choices.

This light-filled prism connects the theater and casino, linking all levels through a shared vertical core with a panoramic elevator and light staircase.

For us, there is nothing more rewarding than being recognized as a team, a group of professionals who combine their talent and goals to give their very best in every project. And when our work is also awarded, it becomes a recognition to the talent and effort invested in it. Here is a selection of the accolades we’ve received.

Paradise also needs a little push every once in a while.

El Muelle at Gran Canaria Island: acupuncture in paradise.

Our commitment to well-being as a global and transversal concept, environment and human health, is complete. Our team is trained in the highest quality standards and certifications, all placed at the service of the project.

We develop projects under the standards of Leed, Breeam, Well & Passivhaus; standards that we already assume as our own.

How the environment reshape the architecture. Marcel House

Lists of works

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